Stellantis’ German BEV horror show
The Amsterdam-headquartered conglomerate joins Renault and Tesla in Teutonic turmoil
Recent announcements by some of the country’s largest e-mobility players are cause for optimism
The German OEM is putting similar faith in brand strength as peer Mercedes
But the German OEM remains resistant to abandoning price discipline
The German OEM unwilling to go down the same route as peer VW
VW-Xpeng targets the mass market; Audi-Saic goes after premium customers
The Franco-Italian automaker is focused on profitably serving Europe’s middle classes with BEVs
Technology breakthrough offers Franco-Italian OEM greater range and more in-vehicle space
New launches, more aggressive pricing and lower input costs to drive improvement
Demand for the budget EV option remains relatively robust
Volkswagen subsidiary building out a Spanish e-mobility ecosystem that can benefit the wider Group
The EU and UK are talking about postponing the 2024 'cliff edge' threatening cross-channel EV trade, but the former is not yet bullish on agreement
Without more sustained support for a domestic battery supply chain, OEMs will vote with their feet, parliamentarians warn
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